The tech giant has now updated “Apple Store” app and makes clear to a new user experience with iBeacon-technology.
The other day we described here on the mobile site, to a london-based publishing company had implemented iBeacons sensors in cafes to promote margasiner.
Now Apple will even use the technology in the 254 Apple Stores, located in the United States. It writes our site.
Precision is the key word
GPS is used when one must have found the store’s location using URf.eks. Google Maps or Apple’s own alternative.
on the other hand, is good to iBeacons adstemme the short distances. To the user the special bluetooth technology.
It does feature power efficient as compared to GPS, and is also much more precise in a business where experience should be particularly targeted.
The idea is that the picture suggests that you can get useful information depending on where you are in the store.
20 transmittorer, including iPhones and iPads
Apple has unveiled the technology for the press in their popular and 24-hour business on Fifth Avenue in New York.
In the store they have located 20 iBeacons sensors spread around.
Individual iBeacons are so iOS devices which have been given the function with iOS 7 update that Apple announced in september.
Customized information which requires authentication
In order to benefit from the customized customer experience requires that one have “Apple Store” app downloaded.
In addition, the app must approve that Apple must follow the location and that they must send push notifications when your phone is in the store.
If otherwise not that customers start to feel bombed with spam by visits to the store, so could iBeacon-technology well drawing itself to be extremely interesting.
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