Big Budgets Provide No Guaranteed Sale

Technology giants spend staggering sums on marketing. However, there is no guarantee that the results will come then.

Samsung Electronics Co. is expected this year to spend about 14 trillion dollars, which is equivalent to about 77 billion kroner on promotion and advertising. It writes our site.

The amount of telecommunications giant global advertising ensures, among other things, in cinemas, signage and for sports and arts events.

Use more than competitors
According to Reuters Data using Samsung larger portion of the annual income than any other company of the Top 20 list of sales. There is about advertising and promotion for 5.4% of their annual income.

Several items and larger audience
However, it should be noted that Samsung has a much broader range of products including household, which require more marketing across a long more differentiated target audience.

“Samsung’s marketing is too focused on creating an image of the giant endeavor: being innovative and ahead of all others.” It says Oh Jung-suk, a professor at Seoul National University’s Buiness School

He therefore believe that there should be greater coherence between the inspiration and how consumers actually respond to advertising campaigns.

Sells the most smartphones
The budget pays in the field of smartphones. Here leading telecommunications giant large and sells so every third smartphone worldwide. This means, among other things, that the Samsung more than doubles Apple’s market share in this area.

 

Gallery

Seniors Tight Budget | Caregivers Assistance

Seniors Tight Budget | Caregivers Assistance

Source: www.bocahomecareservices.com

Big! Sale Giant 3D Graphic Text Animation Motion …

Big! Sale Giant 3D Graphic Text Animation Motion ...

Source: www.videoblocks.com

Big Christmas Sale Now On

Big Christmas Sale Now On

Source: igloosurfaces.com

Woman Shopping Sale Icon Flat Stock Vector

Woman Shopping Sale Icon Flat Stock Vector

Source: dreamstime.com

Managerial Control Chapter Fourteen

Managerial Control Chapter Fourteen

Source: slideplayer.com

Big sale animation with red tags rotating for shopping …

Big sale animation with red tags rotating for shopping ...

Source: www.videoblocks.com

Memex Sales Model Qualification Demo Preparation Project …

Memex Sales Model Qualification Demo Preparation Project ...

Source: slideplayer.com

Sale

Sale

Source: www.earlepress.com

one day sale Gallery

one day sale Gallery

Source: keywordteam.net

Hip Hip Hurrah for WINTER SALE! – IDF

Hip Hip Hurrah for WINTER SALE! - IDF

Source: www.idf-dutyfree.com

Half Price Sale Hanging Sign

Half Price Sale Hanging Sign

Source: www.equipashop.com

S-Budget Energy Drink überflügelt Red Bull

S-Budget Energy Drink überflügelt Red Bull

Source: www.handelszeitung.at

Working Out on a Budget | The Times Weekly

Working Out on a Budget | The Times Weekly

Source: thetimesweekly.com

10 Things You Learn In Sorority Life

10 Things You Learn In Sorority Life

Source: www.theodysseyonline.com

10 Effective budgeting tips for saving money

10 Effective budgeting tips for saving money

Source: www.organisemyhouse.com

B2B Marketers Expect Bigger 2014 Budgets: How Will You …

B2B Marketers Expect Bigger 2014 Budgets: How Will You ...

Source: blogs.forrester.com

U.S. Government Budget Why can’t we balance it?.

U.S. Government Budget Why can’t we balance it?.

Source: slideplayer.com

Fabulously Broke in the City-new

Fabulously Broke in the City-new

Source: www.fabulouslybroke.com

Focusing on post-budget priorities

Focusing on post-budget priorities

Source: www.theherald.com.au

Simple Tricks for Budgeting Your Time

Simple Tricks for Budgeting Your Time

Source: www.youtube.com